Specialties - Personal Data in Competition, Consumer Protection and Intellectual Property Law: Towards a Holistic Approach? (MPI Studies on Intellectual Property and Competition Law, 28)

Personal Data in Competition, Consumer Protection and Intellectual Property Law: Towards a Holistic Approach? (MPI Studies on Intellectual Property and Competition Law, 28)

Name: Personal Data in Competition, Consumer Protection and Intellectual Property Law: Towards a Holistic Approach? (MPI Studies on Intellectual Property and Competition Law, 28)
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Book Synopsis: This book analyses the legal approach to personal data taken by different fields of law. An increasing number of business models in the digital economy rely on personal data as a key input. In exchange for sharing their data, online users benefit from personalized and innovative services. But companies' collection and use of personal data raise questions about privacy and fundamental rights. Moreover, given the substantial commercial and strategic value of personal data, their accumulation, control and use may raise competition concerns and negatively affect consumers. To establish a legal framework that ensures an adequate level of protection of personal data while at the same time providing an open and level playing field for businesses to develop innovative data-based services is a challenging task.With this objective in mind and against the background of the uniform rules set by the EU General Data Protection Regulation, the contributions to this book examine the significance and legal treatment of personal data in competition law, consumer protection law, general civil law and intellectual property law. Instead of providing an isolated analysis of the different areas of law, the book focuses on both synergies and tensions between the different legal fields, exploring potential ways to develop an integrated legal approach to personal data.

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Are you concerned about the protection of your personal data? Look no further - "Personal Data in Competition, Consumer Protection and Intellectual Property Law: Towards a Holistic Approach?" is the book you need. This comprehensive analysis delves deep into the legal treatment of personal data, examining its significance in competition law, consumer protection law, general civil law, and intellectual property law. With the EU General Data Protection Regulation as the guiding framework, this book offers valuable insights into the challenges faced in establishing a legal framework that ensures both the protection of personal data and the development of innovative data-based services.

In today's digital economy, personal data has become a currency. Companies heavily rely on this data to provide personalized and innovative services to online users. However, the collection and use of personal data give rise to concerns regarding privacy and fundamental rights. With this book, you'll gain a deep understanding of the legal issues surrounding personal data, empowering you to make informed decisions about your data's usage and protection.

What sets "Personal Data in Competition, Consumer Protection and Intellectual Property Law: Towards a Holistic Approach?" apart is its holistic approach. Rather than providing isolated analyses of different legal areas, this book explores both the synergies and tensions between competition law, consumer protection law, general civil law, and intellectual property law. By examining the interplay between these fields, it offers innovative solutions to develop an integrated legal approach to personal data.

Take control of your personal data today and navigate the complexities of digital privacy. Order your copy of "Personal Data in Competition, Consumer Protection and Intellectual Property Law: Towards a Holistic Approach?" now by clicking here.

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