Uncommon Service: How to Win by Putting Customers at the Core of Your Business

Name: Uncommon Service: How to Win by Putting Customers at the Core of Your Business
Price: 19.29 USD
Availability: InStock
Rating: 4.5 (347 reviews)

4.5 of 5 Stars: Industries - Uncommon Service: How to Win by Putting Customers at the Core of Your Business

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Book Synopsis: Most companies treat service as a low-priority business operation, keeping it out of the spotlight until a customer complains. Then service gets to make a brief appearance – for as long as it takes to calm the customer down and fix whatever foul-up jeopardized the relationship.In Uncommon Service, Frances Frei and Anne Morriss show how, in a volatile economy where the old rules of strategic advantage no longer hold true, service must become a competitive weapon, not a damage-control function. That means weaving service tightly into every core decision your company makes. The authors reveal a transformed view of service, presenting an operating model built on tough choices organizations must make:

How do customers define “excellence” in your offering? Is it convenience? Friendliness? Flexible choices? Price?
How will you get paid for that excellence? Will you charge customers more? Get them to handle more service tasks themselves?
How will you empower your employees to deliver excellence? What will your recruiting, selection, training, and job design practices look like? What about your organizational culture?
How will you get your customers to behave? For example, what do you need to do to get them to treat your employees with respect? Do you need to make it easier for them to use new technology?

Practical and engaging, Uncommon Service makes a powerful case for a new and systematic approach to service as a means of boosting productivity, profitability, and competitive advantage.

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Are you ready to elevate your company's service to unprecedented levels? Uncommon Service: How to Win by Putting Customers at the Core of Your Business is a game-changer in redefining the role of service in today's competitive landscape. Frances Frei and Anne Morriss emphasize that service cannot be an afterthought but must be integrated into the very fabric of your organization's decision-making processes. By making service a competitive weapon, you can outperform your rivals and earn customer loyalty like never before.

Discover the keys to success in service excellence. What does excellence mean to your customers? How can you monetize that excellence without alienating your customer base? Empower your employees to deliver exceptional service through strategic recruiting, training, and culture-building. And don't forget the critical role your customers play - learn how to influence their behavior and create a symbiotic relationship that benefits everyone involved.

Uncommon Service isn't just a book - it's a blueprint for transforming your business. By implementing the principles outlined by Frei and Morriss, you can drive productivity, boost profitability, and gain a sustainable competitive advantage in today's volatile economy. Take the first step towards revolutionizing your service strategy and watch your business soar to new heights!

Get your copy of Uncommon Service now!

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