Complex Presents: Sneaker of the Year: The Best Since '85

Name: Complex Presents: Sneaker of the Year: The Best Since '85
Price: 22.99 USD
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Description

Book Synopsis: In 1985, Nike released Michael Jordan's first sneaker, the Air Jordan 1, and sneaker culture was born. With vibrant photographs and illustrations throughout, as well as input from some of the sneaker world's most important voices, Complex Presents: Sneaker of the Year is a must-have for hypebeasts and sneakerheads everywhere.

Foreword by Marc Eck&oContribution by Joe La Puma

Sneaker of the Year explores the past 35 years of sneaker culture with the expertise, authority, and passion that only Complex can offer. Now, thousands of people wait in line at Supreme, and companies throw millions of dollars at LeBron James to keep him in their marketing plans. The trend that saw steady growth for decades with the emergence of sports, hip-hop, and sportswear advertising has exploded into a phenomenon. And no one has watched that phenomenon more closely than Complex.

Highlights include:

Converse Weapon (1986)
Vans Half Cab (1992)
Reebok Instapump Fury (1994)
Nike Zoom LeBron 3 (2005)
Supra Skytop (2007)
Balenciaga Arena (2013)
Nike React Element 87 (2018)

Fashion designer Marc Ecko says in his foreword, “The players who attached their names to iconic sneakers became icons themselves, figures whose personalities could shape multinational companies from the boardroom down. Jordan—and Charles Barkley, and Allen Iverson, and dozens more—rose to the level that had once been off limits to athletes. . . . What began with Jordan wearing a pair of sneakers culminated in a moment of economic and social justice. It’s a power shift we have never seen again in any industry—and something we may not witness again”

Whether you owned them back in the day or collect them now, this is a full-color trip down memory lane for sneakerheads.

Details

Are you a sneakerhead? Do you live and breathe the sneaker culture? Then you can't miss out on Complex Presents: Sneaker of the Year: The Best Since '85. This book takes you on a journey through the past 35 years of sneaker culture, capturing the essence of what makes sneakers so iconic. From Michael Jordan's first sneaker, the Air Jordan 1, to the latest releases from brands like Nike and Balenciaga, this book is a must-have for any hypebeast.

With vibrant photographs and illustrations throughout, Complex Presents: Sneaker of the Year brings the pages to life, immersing you in the world of sneakers. Hear from some of the most influential voices in the sneaker community, including fashion designer Marc Ecko and Complex's own Joe La Puma. Gain insights into the trends that have shaped the industry, from the Converse Weapon in 1986 to the Nike React Element 87 in 2018.

But it's not just about the shoes. Complex Presents: Sneaker of the Year delves into the impact that sneakers have had on culture as a whole. It explores how athletes like LeBron James have become marketing powerhouses, shaping the industry with every step they take. This book is a testament to the power of sneakers, showcasing their ability to transcend sport and become symbols of social and economic justice.

Whether you're a longtime collector or just starting out, Complex Presents: Sneaker of the Year is a nostalgic trip down memory lane. Relive the moments that defined sneaker culture and discover the stories behind your favorite kicks. Don't miss out on this opportunity to own a piece of sneaker history. Get your copy of Complex Presents: Sneaker of the Year today!

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